Technology ventures: Best performing business models

Jun 01, 2015The Editorial Staff

Most technology ventures in recent times are showing brilliant success, but leading businesses are not backing down on growth and good industry standards.

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We chose a few of the top technology ventures and studied their business models. The Business Frontal highlighted Pinterest, Twitter, Android, Groupon, and Amazon as popular picks. Each of these businesses follows exclusive ideas in technology that improve business performance and also the consumer experience.

Some of these technology ventures have seen remarkable success and a few are looking for moderations and improvements. Below you’ll find what business model works, or has worked for each of the tech service providers.

Pinterest’s best performing business model

During an interview, Pinterest’s general manager of monetization, earlier head of product, Tim Kendall said that businesses and brands share almost two-thirds of the 50 billion pins on their platform. Besides that, the Ads displayed on Pinterest never annoy the users. They do not look like the typical advertisements to the users. It makes the user’s experience better.

This is what Pinterest considers as one of its most successful business models in technology ventures. Pinterest’s newest video shown on YouTube shows a much improved advertising focus.

Android’s best performing business model

Android is one of Google’s most successful technology ventures. Google is extremely creative. It follows inquisitive and highly aggressive marketing plans. With the Android acquisition, the company tried to get its brand noticed even in a wider group of audience. Google’s business model for Android is simple—increase the sources of revenue and try interesting and innovative marketing strategies to get the brand noticed.

Groupon’s best performing business model

Groupon is a deal of the day website. It’s one of the very successful technology ventures that work like an intermediary between the merchants and the consumers. It offers discounted gift vouchers that consumers can use at local or national companies.

Groupon earns commission for every purchase made via their website. Although Groupon’s business model is pretty old, this same old model has helped the company grow. It turned down a $6 billion acquisition offer from Google and set its eyes on the Initial Public Offering (IPO) debut on the stock market.

Amazon’s best technology ventures

Amazon had a tremendous success with its business model. Amazon started as an online bookseller. But soon the company changed its business model to turn it into the best marketplace for its competitors.

Let your profits expand your technology ventures.

It’s amazing to see how Amazon executed the whole idea. This business technology venture model isn’t new. Amazon is basically a traditional retailer. But, the company has done best in pioneering alternate retail strategies. It works like a gateway for its customers and provides them a very stable marketplace to buy and sell their goods worldwide.

Twitter’s best performing business model

We love Twitter for its excellent service to the advertisers and businesses. It’s a great platform for the entrepreneurs who want to spread words about their businesses. The company earns from advertising.

Twitter business model works in the best interest of the advertisers. It helps them advertize tweet on the follower’s timeline and promote a complete account or a trend. The company charges advertisers' advertising fees on its platform based on the amount of interaction their posts or content generate.

These are some of the most successful business models of the technology ventures you might like to know about. Please share a business model for today’s top performing ventures you think inspire you the most.

The Editorial Staff

The Editorial Staff at The Business Frontal is a team of writers dedicated to bringing seasoned news stories and how-to business articles to our readers and patrons to help maximize their entrepreneurial potentials.